Winning 2.0
Branding and Collateral for the 2017 Annual
Bard EMEA Company Meeting in Montreux


  • Client: BARD EMEA
  • Date: 09-13 January, 2017
  • Location: Montreux (CH)

BRIEF: Develop a brand style to decorate the annual week-long Bard EMEA Company meeting to be attended by 700 delegates

The title and theme for the meeting was "winning - reaching and staying at the summit", chosen to continue the them from the previous year's meeting in Barcelona. With the week-long event due to take place in Switzerland, the desire to use a Swiss design theme was difficult to ignore.

To the swiss style we added low-poly graphics of the matterhorn and Alps to fit with the theme. Then banners, folded guides, maps and a series of promotional items were all created to enhance the delegates' experience. A seperate Gala Evening saw the branding take on a purple, ice cold look with presentations, menu's and table settings all teamed together.